For years we talk about sustainable packaging , rational, eco-friendly. It 's true that some progress has been made (see soap on tap) but we are still too far from the target. And the reason is easy to understand.
If the consumer packaging is just the outer shell, the manager is an essential tool for product differentiation and market penetration. The powerful industrial groups, capable of high pressure, pushing in a direction favorable to them, and to stringent standards and very little liberal.
So when we go to a mall to attend:
packaging oversized compared to the final product of consumption, over-packaging, packaging hetero compounds (ie composed of different materials such as cardboard boxes with plastic parts), disposable packaging, portions ...
A case study?
The other day my mother bought a PenDrive, a small object from very small, little bigger than a chocolate (10g). In your opinion, it needed a pack of about 100 grams, to contain it?
This is just one example among many, how often companies pursue acting negative and harmful, as long as profitable and rewarding. Without wishing to delve into conversations that we do not care, I think that should be studied in a report, sustainable development, in a vision that takes into account three main pillars: the environment, society and economy. You begin to
:
minimize the use of packaging in the packaging of products (via the unnecessary packaging);
reduce the amount of packaging materials: size, weight, thickness, proportional to the product;
reduce the use of materials hetero compounds, focusing on selected materials from recyclable components and homogeneous;
ban plastic bags (such as was made in Ireland), replacing them with those in cloth or biodegradable
Following these guidelines we can not say that he had done our civic duty, against ourselves and our children.
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